PROVEN RESULTS

• Doubled revenue and moved a DTC footwear company from negative EBITDA to mid-seven-figure profitability.

• Grew an ecommerce business 50% year-over-year while tripling Amazon revenue and doubling retention revenue.

• Led a 170+ person performance marketing organization responsible for $130M+ in revenue and $70M in media spend.

• Hired, managed, mentored and developed 3 managers and directors who went on to hold C-suite roles

WHO I WORK WITH

For founders, CEOs, and investment groups

I work primarily with founder-led and PE-backed ecommerce and consumer businesses, typically in the $20M to $200M range. Companies that have already proven they can build a business, but have reached a point where the next stage requires a different level of leadership, organization, and execution.

You may be dealing with:

• Growth that has stalled or become increasingly expensive

• A marketing organization that isn't performing at the level the business requires

• A founder who is still the bottleneck for too many decisions

• A leadership team that has outgrown its current structure

• An organization that needs stronger accountability and operating cadence

• A need for senior executive expertise without making another full-time hire

• A major growth initiative, turnaround, or organizational transition

You don't necessarily need another consultant. You may need someone who's actually been in the seat.

WHAT I DO

Growth & Marketing. When growth has become harder, I help identify what's actually holding the business back: acquisition and creative, conversion, retention, channel strategy, or organizational execution.

Executive & Operating Advisory. I work directly with CEOs and leadership teams on the decisions that matter most: priorities, people, structure, accountability, and execution.

Fractional Executive Leadership. When you need experienced leadership but aren't ready for (or don't need) a full-time executive, I can step into a fractional CMO, COO, or Integrator role.

Organizational Development & EOS. I've operated businesses using EOS and can help leadership teams translate the system into an operating rhythm that actually works inside a growing company.

HOW I ENGAGE

Advisory. Ongoing access to an experienced operator who can serve as a sounding board, challenge assumptions, help make difficult decisions, and keep the leadership team focused on what matters most.

Fractional Executive. A more hands-on role when the business needs senior leadership and execution across growth, marketing, operations, or organizational development.

Focused Projects. A defined engagement around a specific challenge: a growth diagnosis, marketing organization assessment, leadership transition, strategic initiative, or organizational redesign.

EXPERIENCE

I've been on your side of the table.

• $100M+ ecommerce experience

• $130M+ revenue responsibility

• $70M+ media spend managed

• 170+ person organizations led

• DTC, Amazon, subscription, and omnichannel experience

• CMO, President, COO, and executive leadership experience

• Experience scaling, restructuring, and turning around ecommerce businesses

FOR INVESTMENT GROUPS

An experienced operator for your portfolio companies.

I work with private equity firms, family offices, holding companies, and their portfolio companies when a business needs experienced executive support around growth, ecommerce, marketing, or organizational execution.

I can be particularly useful when:

• A portfolio company has hit a growth ceiling

• The existing leadership team needs additional experience

• A CMO, COO, or other executive role is vacant

• The company needs a senior operator while recruiting a permanent executive

• The investment team needs an outside perspective on a portfolio company's growth or marketing organization

• A company has outgrown its existing operating structure

The goal isn't to add another consultant. It's to help the CEO and leadership team make better decisions and execute them faster.

ABOUT SEAN

I've spent my career building and fixing ecommerce businesses.

I've worked across direct-to-consumer, Amazon, performance marketing, subscription, and consumer products, with experience ranging from high-growth startups to multi-nine-figure organizations.

I've sat in the C-suite, run senior leadership meetings, and been responsible for the numbers.

I've built teams, managed large organizations, hired executives, fired executives, fixed broken marketing organizations, scaled acquisition, improved conversion, built new channels from nothing, and solved the operational problems that appear when a company grows faster than its infrastructure.

Today, I work with a small number of companies where that experience can make a meaningful difference.

I don't tell founders how to run businesses from a textbook. I've been running them.

LET'S TALK

You've built a successful ecommerce business. Now the next stage needs a different kind of leadership, or your portfolio company needs experienced executive support fast.

Let's talk about what's happening in the business, where you're trying to go, and whether my experience can help you get there.

I typically work with a small number of companies at a time, which allows me to stay close to the business and the people running it.

Contact

sean (at) getsteadygrowth.com

801-971-3757

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https://www.linkedin.com/in/seanmcginnis